I like the action and sound of this bell. It is loud enough to alert people without being obnoxious, and the trigger action is easy to reach while keeping your hand on the grip. I took one star off my rating due to this bell feeling a bit lesser quality than ones like it I had had in the past. Time will only tell if it holds up as long as my other ones have.Nice clear bell. Simple to install.I was torn between this and the Crane Riten Brass Bell. But the Crane was (at the time of this review - June of 2019) more than twice the price of the Mirrycle. According to reviews, both use brass domes but the dome diameter of the Crane bell was about twice the size of the Mirrycle (~ 2.25" vs 1.3"). However, on my bike size DOES matter: I did not want a big accessory hanging off my already crowded handle bars and the Mirrycle's small size fits very well. I have it positioned right next to my left grip so it is readily accessible by my left thumb. And then there is the sound: Wow! I was not sure what to expect from this product in terms of sound, fit and finish but I am very well pleased with everything. The sound really is nice but there is no way to communicate what I mean by "nice" here and I am not disposed to posting a video. But I will say that for each operation of the thumb, the bell is struck only two times: once on the press of my thumb: DING!), and once on its release: DING!. That's it: there is no multiple striking of the dome so it does not produce a Drrrrrrriiiing - Drrrrrrriiiing sound as you may hear in a more traditional bike bell (forgive my limitations here in communicating what I mean about how it sounds. I also did not want a bell that used a clamp which can scratch the handle bars or force me to apply some kind of wrapping to prevent it from being scratched. In my opinion anything that goes on a set of handle bars should be DESIGNED to NOT scratch it and certainly NOT depend on the customer to cover such a failure for the manufacturer (again my opinion). This product came with a robust plastic mounting ring that fits perfectly where I have it located AND it will not damage the bike. One improvement I would like to see is for this product to use a stainless steel screw on the mounting clamp ring instead of the non stainless type it used from the factory. I will replace the stock screw with a stainless one at my next trip to the hardware store.I would recommend this product to anyone who wants a quality item and willing to pay a bit more for it. Remember; The bitterness of poor quality remains long after the sweetness of low price is forgotten (not sure who deserves the credit for that last line but I did not originate it yet it sure makes sense to me. Be smart, be safe and have fun.I am not really sure how to rate this bell, because you get different bell from different seller.I bought this bell 4 times. Not exactly same every time, just different color. Also, I bought it from different sellers. First two bells several years ago for me and husband from amazon. Great simple bells, we have been using them for several years with no problems. Now we wanted bells for kids, so i ordered two more. One purple and one black. The purple came for China, the black from Thailand. I expected same quality like before, (bells are listed as mirrycle incredibell just diffrent seller, cheaper that amazon sells), but got fake ones. The purple from China, oh my, soooo cheaply made. My eyes almost fell out of my head. You don't want it. Completely different, bigger, diffrent cheap plastic, came broken (broken "trigger", not possible to fix) i put it in the trash already, i should have taken the picture :( the black one also not original, slightly different design, but differences visible if you have original bell to compare (without "Japan" letters, circle on the top different size, "trigger " opposite shape). And different sound too. I must admit, way better quality than fake purple, could be good, but came broken. Top part separate from base, i tried to fix it but kept falling off. I requested refund from both sellers, both sellers refunded.Anyway it is tricky to rate this bell because you get different bell from different seller. Amazon ones/ original i rate 5 stars. Black one i got from Thailand was not bad (when not broken), would rate 3,5 stars. Purple from China 0 stars.Overall i rate it 4 stars. 5 stars for the original bell, minus one star because of fake bells. Sellers should not be allowed to list their items (that are different) with the original bell.Update:I added pictures:- blue bell original- black and silver original- whole black/ broken - this in not mirrycle incredibell !!!- fake purple bell don't have any pictures because i trashed it alreadyI ordered purple once again this time from amazon, came original. Great quality, nice sound. I will try to add picture when possibleUpdate:Adding 2 pictures- purple bell originalWhen taking pictures of purple bell i realized that new bell has "Japan" on both sides. Old bells (blue and black/silver) have Japan on one side only.Thanks for reading :) enjoy your day and your bell :)Good priceMe encantó la campanita, es muy pequeña pero con muy buen sonido, la recomiendo ampliamente, llevo usándola casi un mes y hasta el momento no tengo ningún detalle con ella, me sirve mucho para alertar a los peatones, automovilistas, y otros ciclistas, es fácil de colocar con un desarmador tipo cruz, lamentablemente es así como es fácil de colocar es fácil de quitar, en cuanto al tiempo de entrega todo bien no hubo retrasoI bought it to be used on my niece's Strider balance bike and she loved it. I had to use some rubber as spacers to install on the Strider bike because the handlebar was too thin but in the end, it is working fine and she loves it.The Colour is quite accurate and it rings fine, the plastic is nice quality and it seems it will survive for the next bike.I bought five bells in order to compare them and chose the best one.This bell has a loud and beautiful sound. The tone is very pleasant and it continues to ring for longer than the other bells I've tried. Overall, I like the action and the sound of this bell. However, what I don't like is that a lot of plastic is used and the dome does not come off. I think that if something gets jammed in the mechanism, I would not be able to clean it out without breaking the bell (and I often discover interesting things like spider webs or insect cocoons under bell covers). If the bell were better made, I would have given it 5 stars.For what it's worth, the bell says "Made in Japan".Excelente calidad de fabricación.El sonido es intenso y nítido pero puede resultar molesto si se hace sonar repetidamente en lapsos cortos.El color muy bien acabado.No es reversible, por la forma y posición de la perilla para accionar la campana, la mejor posición es en el lado izquierdo del manubrio de la bicicleta.Tiene tornillo y tuerca que ayuda a un ajuste firme y sin riesgo de que se dañe.Me gustaría hubiera una versión invertida a este modelo, asi podría poner otro en la parte derecha del manubrio de la bicicleta.El envío perfecto, rápido y sin contratiempos. Empaque adecuado.El tamaño es muy bueno (pequeño), la colocación es muy sencilla, su funcionamiento y hergonomia bastante buenos. En efecto esta campana esta diseñada para ir del lado del manubrio izquierdo, lo cual no me parece una desventaja, por el contrario me parece muy adecuado a pesar de que soy diestro, pues me permite tener mi mano con mayor fuerza en control del volante mientras puedo preveenir a alguien con el sonido.